The new FOX Sports logo has been in use since September 2012. FOX Sports is a division of the FOX Broadcasting Company. It was founded in 1994 when the network acquired the rights to broadcast the National Football League. Since then, FOX Sports has expanded its programming to include the National Hockey League (1994-1999), Major League Baseball (1996-present), NASCAR (2001-present), the Bowl Championship Series (2007-2010), and the World Cup (2018-future).